Tuesday, April 21, 2020

The Poetry of Seamus Heaney Essay Example For Students

The Poetry of Seamus Heaney Essay Haney was regarded by some, such as the American poet Robert Lowell, as the greatest Irish poet since Yeats, and the quality and quantity of his poetry certainly reflected this statement. Poems are born of disillusionment, and this is especially evident in the poetry of Seams Haney that deals with Iron age bog bodies as its focus. Poems such as Tolland Man and The Agreeable Man use these bodies as metaphors to express the authors skepticism that modern-day Irish society is any more civilized than its Iron Age equivalent. Haney shows us that violence is a recurring theme of the unman condition, and in this sense the study of ancient bog bodies has allowed him to become disillusioned with the notion that humanity and Irish society has progressed. We will write a custom essay on The Poetry of Seamus Heaney specifically for you for only $16.38 $13.9/page Order now This critique of society is usually expressed by a comparison of the violence that created the bog body with corresponding aspect of modern Irish society, such as the poem Punishment, which contrasts an Iron age girl who was killed as a punishment for adultery with girls during The Troubles who were tarred and feathered for sleeping with British soldiers; and Bog queen, which contrasts an ancient sacrifice with modern-day sectarian violence. Yet Honeys work is not all dark. In the very same poems, Haney expressed his hope that the world will change, and that his poetry could be a means to that end. By antipathies with history we will be less likely to repeat its mistakes, and Haney saw his poetry as a tool to convey this emotion. Put simply, Haney hoped that his poetry would make the world a better place. Poems are born of disillusionment One Haney poem where the authors disillusionment of Irish society shows is the bog poem Tolland man. This poem begins with a description of the process that ransomed an ancient man into the eponymous bog body that was retrieved by turf cutters in Denmark thousands of years later and moved to a museum. At the time of writing, the body was believed to be a the victim of a ritualistic killing, as the ancient Danes believed that the earth goddess Unearths needed to be fertilized by a male sacrifice in order to produce good crops the next season. In this sense, the Tolland man is a seed, planted in the ground to rejuvenate the land, and this is an idea that Haney explores throughout the poem. Lines such as l could risk blasphemy/ Consecrate the cauldron bog/Our holy ground and pray/Him to make germinate, mi the idea of sacrifice with Honeys own Christian beliefs, and introduce the reader to the idea that Haney has also witnessed religiously motivated killings, namely the Irish civil war and The Troubles, which Haney has lived through and been affect by. This link is made more explicit in the next stanza, where Haney says The scattered, ambushed/Flesh of laborers, referring to victims of the Irish conflict. By comparing the sacrifice in ancient Denmark to modern day Irish sectarian violence, Haney shows how he has become disillusioned with the idea that Irish society has progressed. This is further shown in the last stanza where Haney says that when h visits Tolland Mans body in Denmark he will feel l will feel lost,/Unhappy and at home. , lost, because he is in a foreign country, unhappy because of the unpleasant way the Tolland man died, but at home, because unfortunately he knows the violence all too well. Honeys disillusionment with Irish society is also shown in the poem Punishment. This poem deals with another bog body, believed at the time of discovery to have en a young girl who was killed as a punishment for adultery. The poem describes the cruel way that the girl was punished and killed by using a nautical metaphor, such as referring to the frail rigging of her ribs, before comparing the girls plight t the modern day plight of girls in Ulster who were tarred and feathered for sleeping with British soldiers. When Haney says through the poem that he casts the stones of silence, he is referring to the fact that if he had lived in those times, he would have felt sympathy for the Little Adulteress but would not have stepped in or voice his opinion at the proceedings. He knows this because in a similar situation, the tarring and feathering of Ulster girls, he was not brave enough to speak up. Civilized society often has a very hypocritical approach towards violence, and is quick to condemn the behavior of ancient people even though similar behavior happens in the modern world. Many people would like to believe that if they were in a terrible situation where others were being humiliated or punished, such as the drowning of the ancient German girl, they would speak out, or do something to help. Haney himself held this view, but the tarring and feathering of the Ulster girls wowed him otherwise, and he expresses his disillusionment with the strength of hi character through his poetry. Ironically, in the process of making a poem about the stones of silence, he does speak out and is perhaps slightly relieved of his moral guilt. .uae3ce33b69b5c689a9d005564d078988 , .uae3ce33b69b5c689a9d005564d078988 .postImageUrl , .uae3ce33b69b5c689a9d005564d078988 .centered-text-area { min-height: 80px; position: relative; } .uae3ce33b69b5c689a9d005564d078988 , .uae3ce33b69b5c689a9d005564d078988:hover , .uae3ce33b69b5c689a9d005564d078988:visited , .uae3ce33b69b5c689a9d005564d078988:active { border:0!important; } .uae3ce33b69b5c689a9d005564d078988 .clearfix:after { content: ""; display: table; clear: both; } .uae3ce33b69b5c689a9d005564d078988 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uae3ce33b69b5c689a9d005564d078988:active , .uae3ce33b69b5c689a9d005564d078988:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uae3ce33b69b5c689a9d005564d078988 .centered-text-area { width: 100%; position: relative ; } .uae3ce33b69b5c689a9d005564d078988 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uae3ce33b69b5c689a9d005564d078988 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uae3ce33b69b5c689a9d005564d078988 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uae3ce33b69b5c689a9d005564d078988:hover .ctaButton { background-color: #34495E!important; } .uae3ce33b69b5c689a9d005564d078988 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uae3ce33b69b5c689a9d005564d078988 .uae3ce33b69b5c689a9d005564d078988-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uae3ce33b69b5c689a9d005564d078988:after { content: ""; display: block; clear: both; } READ: Poetry Analysis EssayThe poem Bog Queen also deals with disillusionment through the examination of a bog body. Instead of explicitly explaining the nature of her death, Haney focuses o the state of her body as it lies in the ground and the chemical processes that have preserved it until the point it was finally found by turf cutters. Unlike most Haney poems, Haney takes the perspective of the Bog Queen in the poem instead of commenting as an external observer, and the repeated motif of l lay waiting throughout the poem suggests that the body knows that it will see the light again. Haney describes all the damage on the body without shielding the reader from the reality of the violence, his descriptions of hacked bone make us realize that the damage to the body cannot be undone. In the last stanza, the Bog Queen rises from the ground like a zombie from a horror movie, and the cuts and scars only seem to trenched her. An extended metaphor runs through the poem, with the bog body constantly compared to the earth and the land. Her sash is compared to a black glacier and the lines the nuzzle of fjords/at my thighs make it seem like her legs are the hills. In the context of the poem this metaphor serves as an imagery device, to help us understand the way the decomposition process has affected the body, but within the context of Honeys other bog poems the body becomes a representation of the Irish land. For Haney, the people and the land of Ireland form an inseparable allegations, and he sees a Scar on the land as a Scar on the people, and vice versa. Haney does not show his own disillusionment in this poem, but rather the disillusionment of Irish society towards the British. At first the land, and thus the people, are dormant in the ground, perhaps believing that the conflict is over. They become rudely disillusioned from this idea when further atrocities are committed, as represented in the poem when the turf-cutter is bribed by a member of the British nobility to cut her hair, a slimy birth-cord out of the bog. This causes her to rise, threatened by the damage to her body. The cuts and scars on the body represent the crimes against the Irish people, and Haney wants to show us that Just as scars strengthen the bog queen, the Irish people will rise and be strengthened by the historical crimes against them. It is important to note that Haney is not necessarily talking about a violent revolution, but a revitalization of Gaelic language and culture. In these poems, Haney expresses disillusionment towards different aspects of the violence in Ireland. In Tolland Man and Punishment, Haney deals with his own guillotines that Irish society has progressed beyond its primitive roots through the examination of ancient bog bodies. In Bog Queen, Haney uses a bog body to show Irish societys disillusionment with the hope that there will be no more sectarian violence in Ireland. Both kinds of disillusionment share the common theme of violence. Through his poems, Haney shares his belief that violence is an recurring aspect of the human condition from both his own view and the view of society. What did Haney hope to achieve in his poetry? As well as expressing disillusionment with the supposedly civilized nature of Irish society, Honeys bog poems often convey a message of hope. This can be seen in the poem Tolland Man, where Haney aimed to convey a message of hope by bringing meaning to Irish tragedy. As previously discussed, Haney compared an ancient sacrificed bog body to victims of modern Irish violence. In this poem, the similarity between the victims of the violence is used to express Honeys disillusionment with Irish society, but the difference between the victims is used to convey the poets message of hope. Although in both cases innocent people were violently killed, the scattered, ambushed/Flesh of laborers who died in the Irish conflict were killed in a random spontaneous bout of violence, as opposed to the Tolland Man, who was killed in the name of the greater good. This is explained in the poem through the damage to the body car the ground like a Zorn strengthen her An ext constantly compared to help us understand the the canted at He relationship, and he set versa, Haney does not people. Are dormant in represented in the Poe inabilitys cut her hair strengthened by the dad strengthen the bog queue instars gag ins talking a v. Eleanor . A these poems. Haney he tot manic stout Irish sore. En/s distill aspect of the human co Wharf did Haney hope As well as expressing del sir,clever. /, Honeys hog PC pave Tolland Man, w meaning TA Irish aged sacrifice red to v society but the dif message of none. Alto scattered, Unleashed/F a rancho. Spontaneous themes of fertilization, where the Tolland man is seen as a the ground to bring a fresh start and renew the land. Henna pray(s)/Him (The Tolland Man) to make germinate the body Irish violence, they will also have had meaningful deaths that the same way that the Danes believed that Tolland mans De land of Denmark. Honeys idea of a Rexroth of the land is motivated however, as Haney hopes that the victims of the Rexroth of the Irish culture and nationalism. .u04111ce15c92592937fd3de893922368 , .u04111ce15c92592937fd3de893922368 .postImageUrl , .u04111ce15c92592937fd3de893922368 .centered-text-area { min-height: 80px; position: relative; } .u04111ce15c92592937fd3de893922368 , .u04111ce15c92592937fd3de893922368:hover , .u04111ce15c92592937fd3de893922368:visited , .u04111ce15c92592937fd3de893922368:active { border:0!important; } .u04111ce15c92592937fd3de893922368 .clearfix:after { content: ""; display: table; clear: both; } .u04111ce15c92592937fd3de893922368 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u04111ce15c92592937fd3de893922368:active , .u04111ce15c92592937fd3de893922368:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u04111ce15c92592937fd3de893922368 .centered-text-area { width: 100%; position: relative ; } .u04111ce15c92592937fd3de893922368 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u04111ce15c92592937fd3de893922368 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u04111ce15c92592937fd3de893922368 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u04111ce15c92592937fd3de893922368:hover .ctaButton { background-color: #34495E!important; } .u04111ce15c92592937fd3de893922368 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u04111ce15c92592937fd3de893922368 .u04111ce15c92592937fd3de893922368-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u04111ce15c92592937fd3de893922368:after { content: ""; display: block; clear: both; } READ: Robert Frost's Use of Nature In Poetry EssayAs Haney say the understanding of his Iron Age contemporaries, the sacrifice Man germinated into spring, so the poem wants a similar FL violence in the present. The Tolland Man is, in Honeys w unintentional sacrifice of the victims of the Irish conflict will resolution to Ireland. In this poem, Haney aims to convey h good can come from tragedy. A positive message for the future is also conveyed in the Poe This poem describes with vivid detail a bog body who has did omelet with Slashed throat. This time the body in quests who lived around the same time as Julius Caesar. Throughout constantly compares the body with nature and the earth. His bog oak while his spine is referred to as an eel arrested/u Though the tone of the piece, it is clear that Haney sees the and wondrous thing. Who will say corpse/to his vivid cast? say body/to his opaque repose? . This balance between the body and the brutal reality is brought to a head near the en Haney proclaims that the dying Gaul is hung in the scale atrocity. Honeys aim in this poem was to communicate the hints can come from even the most dire circumstances. HTH further meaning when applied in the greater context of He Although no explicit link is made in this poem to the Irish trot with a poem such as Tolland Man, the way that the Grab beautiful in death is very similar to the way that the Tolland ground to rejuvenate the land. Both poems serve as a metal and convey Honeys hope that those who died will bring ABA The Agreeable man, like the Tolland man, is also beautiful in cause. This is a direct contrast to the victims of the Irish con deaths in the eyes of most. Through his poetry, Haney tries meaning to the deaths of the modern Irish as the ancient b Many poets are very apolitical and lofty in their poems, but ability and responsibility to pity the planet, to be not con used his poems as tools to change peoples understanding o this by showing the public that Irish death can also have m Another poem where Haney shows his hope for the future Punishment. In this poem, Haney shows the similarities b young girl for in ancient times for committing adultery and the tarring and feathering of modern day girls in Ulster for the crime of sleeping with British soldiers. He expresses his distaste with those who claim that modern day Ireland is any more civilized in the lines: who would connive in civilized outrage yet understand the exact and tribal, intimate revenge. In this poem, Haney goes into vivid detail about the nature of the girls death. We are not spared the brutal detail of the frail rigging of her ribs and the reality of her drowned body. These harsh realities, when compared to modern Ireland, help to make the public aware of the fact that brutality as severe as what was happening in ancient times is still happening in Ireland. By showing people the true nature of this conflict, Haney hopes to change societys opinion of the violence. l cant think of a case where poems changed the world says Haney, but what they do is they change peoples understanding of whats going on in the world. Haney hopes that if people read his poems, they will understand the seriousness and brutality of the Irish conflict. Although they are dark in nature, Seams Haney used his bog poems to change peoples understanding of events, and to convey his hope for a better Ireland. Punishment achieves this by contrasting the killing of a young girl for in ancient mimes and the tarring and feathering of modern day girls in Ulster, in an attempt to make society realize the true nature of the Irish conflict. Tolland Man and The Agreeable Man achieve this by showing Honeys belief that the deaths of innocents in the Irish conflict should hold the same meaning and significance as the victims of ancient violence in Denmark did. All three pieces show Honeys intention of making Ireland a better place by changing public perception of events. In conclusion, the bog poetry of Seams Haney shows his disillusionment with the civilized nature of Irish society, while at the same time conveying a message of hope f or the future of Ireland. With this poetry, Haney wanted to change society view of the conflict in Ireland and show people its true nature. He believed that by doing this, the deaths of innocents would not have been in vain, because they would have helped him achieve his goal of changing this perception. Because his poems are born of disillusionment with society, they provide a platform for society to realize its own hypocrisy and progress beyond it, while at the same time providing meaning to mingled pointless deaths because they have helped achieve this goal.

Monday, March 16, 2020

Comparison of IVF Laws in Italy and Australia essays

Comparison of IVF Laws in Italy and Australia essays Comparison between In-Vitro Fertilisation Laws and beliefs in Italy and Australia Having a child is one of the most important decisions that a woman can make in her life. Equally, it is a decision that every woman has a right to be able to make without restrictions. Prior to the development of fertility assistance and treatment, childbirth was a decision that nature controlled, if a woman was unable to conceive then there were little or no opportunities for her to become a biological mother. Today, scientific advances in this area are able to give all women the opportunity, if not the hope, of becoming a mother in their own right. However, this decision has somewhat veered away from the choice of the woman and is tied to legal implications set out by the State, which seems not to help women so much, but to make it more difficult for all women to have access to something that is their right. Italy and Australia are two such countries with the capabilities to help women and yet both are adamant in their choices to restrict access to this technology and only grant it to people whom they deem to be appropriate. A comparison of the In-Vitro Fertilisation laws in Italy and Australia, and specifically the state of Victoria, will be conducted in the following pages to help shed some light on the hindrances that some women encounter when facing the decision of motherhood. In-Vitro Fertilisation laws in Italy are some of the most restrictive in Europe, defining rules for eligibility on the marital status and sexual preference of women, the availability of sperm use and the number of embryos implanted, to name a few. Being a Catholic country, the introduction of In-Vitro Fertilisation laws in Italy created a problematic situation for both the church and the State, as they are still quite intricately tied to one another. Traditionally, the church is contrary to any means of fertility treatment as it seems to go against the flow of nat...

Friday, February 28, 2020

Inpatient Falls and bed alarms Dissertation Example | Topics and Well Written Essays - 2250 words

Inpatient Falls and bed alarms - Dissertation Example This can be in the form of low rise beds; call lights placed at closer distance, placing floor mats, toilets at closer intervals. The environment surrounding the patient should be modified to minimize the impact of the fall of the patients. It is said that 33% adults over the age of 65 fall every year. 20% of the adults who experience the fall suffer moderate to extreme injuries. The hospitalization cost estimated for the fall of a patient is about $17,500. Falls have been referred to as â€Å"nurse sensitive quality indicator† (Castex & Albright 2010). Most of the falls occur in and around the patient’s bed and in the bathrooms and are often unobserved. Patient falls are associated with certain very serious consequences. The fall experienced by a patient has a negative affect on his self confidence and result in fear of falling and ‘post fall anxiety syndrome’. A serious fall reduces the mobility of the patient and restricts his ability to perform daily ac tivities. The patient’s fall makes him more susceptible to diseases and may have debilitating affect. It may even lead to death. 50% of the people who experience a major fall die after one year. The accountability or liability associated with a fall lies with the hospital staff and the authorities (Simmons, 2010). The hospital has to bear significant costs associated with patients’ fall. It is extremely important for hospitals to identify preventive measures to control fall rates. This paper analyzes on whether the introduction of bed alarms can reduce the inpatient falls. Background and Significance of the Issue Inpatient falls are a major safety issue in hospitals because the falls may result in severe injury to the patient, have debilitating affects and may even lead to death. The patient’s prolonged stay in the hospital increases the associated costs that the hospital has to bear if the patient stays for a longer duration. The greater need for follow up care of patients, surgical needs and the costs associated with diagnostic purposes adds to the increased costs for the hospital (Hernandez, 2005). According to reports by Centers for Disease Control and Prevention (CDC), the fall costs associated with older adults was estimated at $20.2 billion in 1994. This cost is predicted to increase up to $32.4 billion by the year of 2020 (CDC Injury Center, 2006). Hospitals have to bear large costs associated with the falls. 15% to 30% of the falls cause fractures in patients. This involves the cost of casting, surgery or traction and at times even leads to death (Lopez & Et. Al., 2010). The risk factors that contribute to falls are the severe illness of a patient, the â€Å"poly pharmacy treatment strategy of the patient† , unfamiliarity of the patient with his surroundings, balance deficit, neurological disease, visual deficit, lack of proper nutrition, musculoskeletal problems and lower hip problems, multiple medication, cognitive impair ment, hypotension, depression to name a few (Dougherty, 2008). The injuries from falls can be very severe especially for the older people. According to the MD, director of the Geriatric Research Education and Clinical Center at the Malcom Randall VA Medical Center, Ronald I. Shorr, the fall rate in hospitals is about â€Å"four to five falls per 1,000 patient days, or about a fall per day in a 250-bed hospital† (Simmons, 2010). Further it is also said that one

Wednesday, February 12, 2020

Reservation Blues Essay Example | Topics and Well Written Essays - 1000 words

Reservation Blues - Essay Example The two sisters were with the band in their trip to New York City for a record deal and they probably used them to gain the attention of the music producers due to their beautiful looks, especially Checkers. It should also be noted that, Chess became the girlfriend of Thomas in the Reservation Blues and she later played a more active role in the group by playing as a lead singer. The two sisters were also good on the keyboard and they helped the group in playing this instrument. Chess tried to motivate Thomas on the growth of the band as she reminded Thomas of his real aim of forming the rock band, which was ultimately to become famous. Chess was more like a motivating factor as she tried all that was within her power to spur the band to success. The group was yearning for success and this was evident in one of Thomas’ statement when he said that he heard voices.   He said that he wants strangers to appreciate him and become popular, even amongst people that were not of the same race as him.   Thomas’ statement shows that, he Being the only female Indian members in the group, Chess and Checkers were used as instruments to attract men and make people appreciate their band the more and this was evident from this statement, â€Å"Both would attract men, I think. Sort of that exotic animalistic thing.† (Alexie 190). This shows the relevance of Chess and Checkers to the group as they were used to attract the attention of men to their group. An impact that is worthy of commendation that Chess and Checkers had in the Reservation Blues was that, they helped the rock band to deal with the stereotype problems they were faced with. Being an all-Indian group, the Coyote Springs faced the problems of being accepted by people due to their Native American race, it was Chess and Checkers that spoke against the stereotypes that affected the group. The sisters

Friday, January 31, 2020

Education Assignment Example | Topics and Well Written Essays - 1250 words

Education - Assignment Example Quality literacy learning happens when students are offered the opportunities to appreciate recreational and creative aspect of the entire literature and other kinds of texts (Nixon, Comber, with Grant, & Wells, 2010). The curriculum should therefore allow students to fully participate in the society. The program should involve among other forms of support an emphasis on independent reading and independent writing alongside critical literacy to achieve independent learning for diverse learners. This should be crowned by a proper ongoing assessment that involves the following: running records, observation surveys, observation checklists, rubrics, anecdotal records, and marking scales. Using an ‘inquiry stance’ permits teachers to analyze the dynamics and complexities of their classroom communities as well as to design curriculum basing on their knowledge/understanding of students in their circumstances (Nixon, Comber, with Grant, & Wells, 2010). This means, teacher-researchers in schools teaching diverse students bring social circumstance into the foreground; they take into social circumstance to be more than the ‘background’ to the lives of their students’. This approach makes the cultural and linguistic diversity of families a property rather than a deficit. The discussion here follows the work of a teacher who combines critical approach literacy with a property model of cultural diversity (Laura & Carol, 2008). This involves, foregrounding students’ cultural and linguistic resources in the curriculum to generate high quality literature results for diverse learners. The school I teach, it serves a diverse community of students. This includes significant numbers of languages speakers other than English in each classroom. This means that in there are collaborations between teachers to help linguistically and culturally diverse students to develop their literacy in English and other learning

Thursday, January 23, 2020

Management Leadership :: essays research papers

Management and Leadership In today’s business, there is the need of having people to lead and manage due to the them growing rapidly. For that, reason organizations are hiring leaders and managers to help them run their businesses. Many would think that management and leadership are synonymous to each other but they are not. The two are related, but their functions are different. Below I will differentiate their roles and responsibilities in maintaining a healthy environment in an organization. In addition, I will give recommendations to create and maintain a healthy organizational culture. Management and leadership are both important in an organization, but they seek two different things. Managers focus on managing the work that needs to be done by putting their employees to help them accomplish the objectives while leaders focus on leading people to the companies vision. Management also focuses on the short-term events, they ensure that the resources are used and improvement is made within time frames of days, weeks and months. Leaders, in the other hand deals with uncertainly, they focused on long term events such as policies and procedures. Managers empowers (not only delegate) staff and develops them for advancement. Managers has to seek feedback and listen, they have too build visions and missions with their staff. Managers has to respond promptly to staff and manager has to manage creatively and to demonstrate good examples to the staff It is important to manage the organization culture and to know the weaknesses. The goal of the organization should not only emphasize on being profitable but also to be an enjoyable place to work in. The most important assets in any organization is its employees, and nothing affects the day to day lives of the employees more than the culture in which they work. Because of poor culture can result in bad work life experience for employees, which in turn will result in higher turnover. Making the cost of retraining people in key positions, and the brain drain that comes because the new person doesn’t know quite as much as the one who left. The culture of the organization needs to be enjoyable. Management Leadership :: essays research papers Management and Leadership In today’s business, there is the need of having people to lead and manage due to the them growing rapidly. For that, reason organizations are hiring leaders and managers to help them run their businesses. Many would think that management and leadership are synonymous to each other but they are not. The two are related, but their functions are different. Below I will differentiate their roles and responsibilities in maintaining a healthy environment in an organization. In addition, I will give recommendations to create and maintain a healthy organizational culture. Management and leadership are both important in an organization, but they seek two different things. Managers focus on managing the work that needs to be done by putting their employees to help them accomplish the objectives while leaders focus on leading people to the companies vision. Management also focuses on the short-term events, they ensure that the resources are used and improvement is made within time frames of days, weeks and months. Leaders, in the other hand deals with uncertainly, they focused on long term events such as policies and procedures. Managers empowers (not only delegate) staff and develops them for advancement. Managers has to seek feedback and listen, they have too build visions and missions with their staff. Managers has to respond promptly to staff and manager has to manage creatively and to demonstrate good examples to the staff It is important to manage the organization culture and to know the weaknesses. The goal of the organization should not only emphasize on being profitable but also to be an enjoyable place to work in. The most important assets in any organization is its employees, and nothing affects the day to day lives of the employees more than the culture in which they work. Because of poor culture can result in bad work life experience for employees, which in turn will result in higher turnover. Making the cost of retraining people in key positions, and the brain drain that comes because the new person doesn’t know quite as much as the one who left. The culture of the organization needs to be enjoyable.

Wednesday, January 15, 2020

Mercado Agua de Mesa

METODOLOGIA Y MUESTRA El estudio que se llevara a cavo por medio del metodo de la encuesta, empleando la tecnica de la entrevista personal cara a cara, cumpliendo con la recopilacion de informacion necesaria, tal es el precio, la competencia y los productos que ofrece. Tomamos como universo de personas, de los 37 distritos de la Gran Lima, Brena y el Cercado de Lima con un NSE B y C Esta muestra esta conformada por 50 lugares de venta en su mayoria bodegas. PUBLICO OBJETIVO †¢ La investigacion se concentro en los distritos de Brena y Cercado de Lima. El principal objetivo fueron lugares de ventas minoristas, tales como bodegas y kioscos. †¢ El nivel socio-economico en estos distritos es de B y C. †¢ Son lugares en los que la gente implementa parte de su hogar para mostrarlo como bodega, o bien es un local especial. Las personas que trabajan en esta clase de negocios se preocupan por tener en venta productos con mas acogida, se pueden agrupar en productos de convenienci a y/o relacionados con el desayuno. Suelen encontrarse en una calle o avenidas y pueden tener mas de una competencia. Sus clientes tienen un conocimiento de su existencia y acuden a estas de acuerdo a sus necesidades. GIRO DE NEGOCIO †¢ En el caso de los productos de consumo personal, los que se compran con mayor frecuencia son los llamados productos de conveniencia, llamados asi por el minimo esfuerzo que requiere el consumidor al momento de la compra. †¢ Por ello, se eligio hacer esta auditoria en bodegas, ya que a diferencia del supermercado, suelen ser compras que se realizan en cantidades pequenas y con mayor frecuencia. Tambien se diferencia del mercado, ya que son productos de primera necesidad. En lo que respecta a los lugares de venta, como las bodegas, se considera que un producto es consumido habitualmente, por lo menos una vez al mes. Segun este criterio, los alimentos mas consumidos habitualmente por los lugares de Lima Metropolitana son los que productos de consumo personal con porcentajes significativos que son: yogurt (73%), galletas (66%), agua mineral (62%), helados (60%) y cafe (56%). Con menores porcentajes aparecen los jugos envasados (47%), bocaditos (41%), mayonesa (40%), chocolates (33%), bebidas rehidratantes (32%), caramelos (32%) y gomas de mascar (29%). CATEGORIA DEL PRODUCTO Agua Embotellada †¢ En el 2008, el mayor consumo de agua embotellada ha sido impulsado por la mejora del poder adquisitivo de la poblacion. †¢ La preferencia se registra en el alto consumo del envase personal y sin gas. Desde el 2002 crecio en un 18% por encima de la produccion de gaseosas. [pic] †¢ La produccion se concentra en pocas empresas; su mayor distribucion se origina en Lima y en la temporada de verano. †¢ El 98% de su produccion esta dirigida al mercado interno a traves de los canales de comercializacion tradicionales, las bodegas, en formatos de 600 o 625 ml. Aunque en la actualidad el incremento de formato grande 1. 5 o 2 Litros tambien esta ingresando a las bodegas, ya que su distribucion principal es supermercados. †¢ En el mercado existen 3 tipos de agua embotellada: la mineral, de manantial y de mesa. Principales embotelladoras: Ajeper, Corporacion JR Lindley, Backys y Johnson, Embotelladora Don Jorge y Ambev †¢ Su precio accesible se debe al descenso de los insumos en el mercado internacional, principalmente a causa del petroleo. †¢ La gran utilidad se invierte con fuerza en el marketing y la publicidad, donde se da enfasis a la ‘‘pureza’’, ‘‘salud’’ y ‘‘estilo de vida’’ COMPETENCIA: De acuerdo a un estudio realizado por IPSOS-APOYO durante el 2009, se ponen en manifiesto los principales competidores dentro de la categoria de aguas minerales. Estos son: Cielo, San Luis y San Mateo, siendo la de principal participacion agua Cielo manteniendo un 45% de liderazgo en el sector. â€Å"(†¦) la preferencia por una determinada marca se sustenta en la calidad del producto, la pureza, ser conocida y el precio, es por ello que Cielo se mantiene como lider, incluso en la encuesta de recordacion espontanea de marcas de agua de mesa realizada se tuvo que Cielo tiene el 85%† (Marcadeo y Opinion 2009) Lo antes mencionado confirma que es Cielo quien es el lider en el sector y se apoya en un gran sector de nivel socioeconomico C y D como lo afirma tambien APOYO. AUDITORIA Tabla 1: Recoleccion de datos |   |Marca | |Bodega/Kiosco |San Luis |Cielo |Vida |San Mateo | |1 |1. 20 |1. 20 |- |- | |2 |- |1. 00 |- |- | |3 |1. 0 |1. 00 |- |- | |4 |1. 00 |1. 00 |1. 00 |- | |5 |1. 00 |1. 00 |1. 00 |- | |6 |1. 00 |1. 00 |1. 00 |- | |7 |1. 20 |1. 20 |1. 20 |- | |8 |- |1. 20 |1. 20 |- | |9 |1. 0 |1. 20 |- |- | |10 |1. 50 |1. 20 |- |- | |11 |1. 20 |1. 20 |- |- | |12 |1. 20 |1. 20 |- |- | |13 |1. 20 |1. 20 |- |- | |14 |1. 50 |1. 20 |1. 20 |1. 50 | |15 |1. 0 |1. 20 |- |- | |16 |1. 50 |1. 50 |- |- | |17 |1. 50 |1. 50 |- |- | |18 |- |1. 20 |1. 20 |- | |19 |1. 20 |1. 20 |- |- | |20 |1. 20 |1. 00 |- |- | |21 |1. 20 |1. 0 |- |- | |22 |1. 20 |1. 00 |1. 00 |- | |23 |1. 00 |1. 00 |1. 00 |- | |24 |1. 50 |1. 30 |- |- | |25 |1. 50 |1. 30 |- |- | |26 |1. 20 |1. 20 |1. 20 |- | |27 |- |1. 0 |1. 20 |- | |28 |1. 5 0 |1. 20 |- |- | |29 |- |1. 20 |1. 20 |1. 50 | |30 |1. 20 |1. 20 |- |- | |31 |1. 00 |1. 00 |- |- | |32 |1. 20 |1. 00 |- |1. 50 | |33 |1. 20 |1. 0 |1. 20 |1. 50 | |34 |1. 00 |1. 00 |- |1. 50 | |35 |1. 00 |1. 00 |1. 00 |1. 50 | |36 |1. 00 |1. 00 |- |- | |37 |1. 00 |1. 00 |- |- | |38 |1. 20 |1. 00 |- |1. 50 | |39 |   |1. 0 |1. 00 |- | |40 |1. 00 |1. 00 |1. 00 |- | |41 |1. 20 |1. 20 |- |1. 50 | |42 |1. 20 |1. 00 |1. 00 |1. 50 | |43 |- |1. 00 |- |1. 50 | |44 |- |1. 00 |1. 00 |- | |45 |- |1. 00 |1. 0 |- | |46 |1. 00 |1. 00 |1. 00 |- | |47 |1. 20 |1. 20 |- |1. 50 | |48 |- |1. 00 |1. 00 |- | |49 |1. 20 |1. 20 |- |1. 50 | |50 |1. 00 |1. 00 |1. 00 |- | Tabla 2: Precio recurrente de cada marca dentro de las bodegas/kioscos    |Marca | |Precio |San Luis |Cielo |Vida |San Mateo | |1. 00 |13 |24 |14 |- | |1. 20 |18 |20 |8 |- | |1. 30 |1 |2 |- |- | |1. 50 |8 |2 |- |12 | Tabla 3: Presencia de las marcas en bodegas/kioscos encuestados    |Marca | |Bodega/Kiosco |San Luis |Cielo |Vida |San Ma teo | |1 |P |P |- |- | |2 |- |P |- |- | |3 |P |P |- |- | |4 |P |P |P |- | |5 |P |P |P |- | |6 |P |P |P |- | |7 |P |P |P |- | |8 |- |P |P |- | |9 |P P |- |- | |10 |P |P |- |- | |11 |P |P |- |- | |12 |P |P |- |- | |13 |P |P |- |- | |14 |P |P |P |P | |15 |P |P |- |- | |16 |P |P |- |- | |17 |P |P |- |- | |18 |- |P |P |- | |19 |P |P |- |- | |20 |P |P |- |- | |21 |P |P |- |- | |22 |P |P |P |- | |23 |P |P |P |- | |24 |P |P |- |- | |25 |P |P |- |- | |26 |P |P |P |- | |27 |- |P |P |- | |28 |P |P |- |- | |29 |- |P |P |P | |30 |P |P |- |- | |31 |P |P |- |- | |32 |P |P |- |P | |33 |P |P |P |P | |34 |P |P |- |P | |35 |P |P |P |P | |36 |P |P |- |- | |37 |P |P |- |- |38 |P |P |- |P | |39 |- |P |P |- | |40 |P |P |P |- | |41 |P |P |- |P | |42 |P |P |P |P | |43 |- |P |- |P | |44 |- |P |P |- | |45 |- |P |P |- | |46 |P |P |P |- | |47 |P |P |- |P | |48 |- |P |P |- | |49 |P |P |- |P | |50 |P |P |P |- | |TOTAL |40 |50 |22 |12 | Tabla 5: Marca mas vendida en bodegas/kioscos encuestados    |Marca | |Bodeg a/Kiosco |San Luis |Cielo |Vida |San Mateo | |1 |- |1 |- |- | |2 |- |1 |- |- | |3 |1 |- |- |- | |4 |- |- |1 |- | |5 |- |- |1 |- | |6 |- |- |1 |- | |7 |- |- |1 |- | |8 |- |- |1 |- | |9 |1 |- |- |- |10 |- |1 |- |- | |11 |- |1 |- |- | |12 |- |1 |- |- | |13 |- |1 |- |- | |14 |- |- |1 |- | |15 |1 |- |- |- | |16 |1 |- |- |- | |17 |1 |- |- |- | |18 |- |1 |- |- | |19 |- |1 |- |- | |20 |- |1 |- |- | |21 |- |1 |- |- | |22 |- |- |1 |- | |23 |- |- |1 |- | |24 |- |1 |- |- | |25 |- |1 |- |- | |26 |- |- |1 |- | |27 |- |- |1 |- | |28 |- |1 |- |- | |29 |- |1 |- |- | |30 |- |1 |- |- | |31 |1 |- |- |- | |32 |- |1 |- |- | |33 |- |1 |- |- | |34 |1 |- |- |- | |35 |- |1 |- |- | |36 |- |1 |- |- | |37 |1 |- – |- | |38 |- |1 |- |- | |39 |1 |- |- |- | |40 |- |1 |- |- | |41 |- |1 |- |- | |42 |- |1 |- |- | |43 |- |1 |- |- | |44 |1 |- |- |- | |45 |- |1 |- |- | |46 |- |- |1 |- | |47 |- |1 |- |- | |48 |1 |- |- |- | |49 |- |1 |- |- | |50 |- |1 |- |- | |TOTAL |11 |28 |11 |0 | Grafica 1: [pic] Grafica 2: [pic] Grafica 3: [pic] Grafica 4: [pic] FUENTES BIBLIOGRAFICAS TIRONI ASOCIADOS (2009) Peru: Agua Cielo Mantiene Liderazgo en Sector con 45%. http://www. alimentariaonline. com/desplegar_nota. asp? did=2075 IPSOS APOYO Opinion y Mercado (2009)